Stop the sermon; just java me

I got to the Killeen airport a bit early, so I sat in the airport’s two-restaurant food court for some chronologicide and saw this:

Coffee second, huh? That seems a pretty low ranking for coffee.

In any case, I take issue with the whole motto. Just try paying for your drink with honor, and the cashier will set you straight. “Dude, that’s *money* first. I only give your joe *after* you pay.”